Data-driven marketing has proven to be one of the most effective ways to market a business in recent years. Technology has made it easier than ever to collect data from a variety of sources and analyse it in real time, or after the fact, which translates into being...
Web marketing is one of the most powerful forms of marketing because it’s everywhere these days. It combines the use of social media, search engines and websites to allow you to reach a large audience by using all of these different marketing channels together....
If your competition is getting more search traffic than you, doing website competitor analysis can reveal a lot about what it takes to rank high in Google. It’s a great strategy that can reveal what your competitors are doing well, and maybe more importantly,...
When it comes to learning how to grow your business online, there is no shortage of courses for digital marketing to help you do that. Digital marketing is a constantly changing field and it’s hard to keep up with the latest trends, techniques and strategies....
Traditionally, word of mouth (WOM) has been one of the best marketing tools out there. But in this day and age, there are a lot of effective digital methods you can use to market your product or service. There are many free marketing tools that can help to take your...
There are new digital marketing trends emerging all the time. At times it can be overwhelming trying to keep up with them, but it’s important that you stay on top of these trends. It might just make the difference for your business not falling behind your...
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