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Digital Marketing Blog

Learn & grow your business with our FREE digital marketing articles & resources

Our digital marketing blog features information and useful tips on website design, SEO, social media marketing, eCommerce, logo design & branding, PPC advertising, content marketing and much more!

A Comprehensive Guide to Data-Driven Marketing in 2022

Data-driven marketing has proven to be one of the most effective ways to market a business in recent years. Technology has made it easier than ever to collect data from a variety of sources and analyse it in real time, or after the fact, which translates into being...
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The Ultimate Guide to Web Marketing

Web marketing is one of the most powerful forms of marketing because it's everywhere these days. It combines the use of social media, search engines and websites to allow you to reach a large audience by using all of these different marketing channels together. By...
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6 Proven Tips to Increase Your SEO and Content Marketing Results

SEO and content marketing can supercharge your digital marketing strategy. In truth, a successful digital marketing campaign can't have one without the other. SEO and content marketing work together to generate more traffic for your website. They compliment and fuel...
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12 Essential SEO KPIs To Help You Rank Higher on Google

If you want to rank higher on Google and improve your SEO performance, these are the 12 essential SEO KPIs you should be tracking. When it comes to SEO, there are a lot of different key performance indicators (KPIs) that you will want to track on an ongoing basis....
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What Is Responsive Design And Why It’s Important

Responsive design is the modern approach to building a website with the aim of providing an optimal browsing experience on all devices. As more and more people are using mobile devices to access websites, responsive design has become an important factor in website...
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11 Tips for Creating an Effective SEO Content Strategy

Nowadays, simply writing stuff and hoping it magically appears on the first page of Google is not enough — you need to have an effective SEO content strategy in place. In short, a content strategy involves planning, creating, delivering and updating content. It's...
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9 Tools for Doing Website Competitor Analysis in 2022

If your competition is getting more search traffic than you, doing website competitor analysis can reveal a lot about what it takes to rank high in Google. It's a great strategy that can reveal what your competitors are doing well, and maybe more importantly, what you...
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7 Brilliant Link Building Strategies For a New Website

One of the most difficult parts of starting a new website is link building. You need a good link building strategy so that you can get high quality backlinks and start to rank higher on search engines. Link building is a cruical part of SEO and is used to link your...
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5 Essential SEO Tips and Tricks for Small Business Owners in 2022

Search Engine Optimisation (SEO) can seem like a complicated and daunting task for many small business owners. But as the world of SEO continues to change and evolve, it's important for business owners to stay up-to-date with the latest trends in order to compete...
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11 Things You Need To Consider Before Buying A Domain Name

Buying a domain name is one of the first steps to getting your website online. It is a big decision that can have a long lasting impact on your business. If you are looking for a domain name, it's important that you know what to look out for before making your final...
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